Guidelines for strategic management of construction businesses, case studies YYY Limited

Abstract

This article presents a construction business management strategy of the study case, Limited Partnership YYY. Aim to offer an efficient management strategy moving toward excellence in a highly competitive situation. Interview 10 experts from Limited Partnership YYY on the topic, obstacles that affect management success, and root cause analysis with 5M principles and fishbone tools. After analysis, the following problems were found. Man: a high turnover rate makes it impossible to control worker’s skills and High wages. Purchasing from retail store: It is difficult to reduce costs and transportation costs. Material: It has leftovers from different types of projects that cannot be used in another project. Method: we don't have an online platform, don't have marketing promotion with partner companies. Measurement: We don't have a subcontractor evaluation system, which makes it difficult to maintain the quality. Machine: High cost and lack of maintenance knowledge 10 Experts take a questionnaire related to factors affecting success in organizational management. The results after using the AHP technique can sort the problems with the most to least impact as follows. Working capital problems, microeconomics problems, Safety, and fund investment problems. Analyzed an organization SWOT analysis data by TOWS matrix tools, to suggest on management strategies, which has been determined into 5 items as follows.