THE SUPPLY CHAIN MANAGEMENT AFFECTS COMPETITIVE ADVANTAGE OF ENTERPRISE COMMUNITY ECONOMIC IN PHETCHABURI PROVINCE

Abstract

                The purposes of this research are 1) to study the effected Competitive advantage and Performance from Supply Chain Management of enterprises community economic in Petchaburi Province  2) to study the influence of Supply Chain Management which affects the Competitive advantage of enterprises community economic in Petchaburi Province 3) to study the influence of Competitive advantage which affects the Performance of enterprises community economic in Petchaburi and 4) to study the influence of Supply Chain Management which affects the Performance of enterprises community economic in Petchaburi Province.

                The result of this study revealed that 1) Supply Chain Management of enterprises economic community in Petchaburi Province include Procurement Process, Warehouse Management, Production Management and Delivery are average is all aspects. The Competitive advantage of enterprises economic community include Competitive differentiation, Cost leadership and Quick response are average is all aspect. 2)To test the hypothesis that Supply Chain Management has a positive influence on Competitive advantage that forecast it about 82 percent. 3) The Competitive advantage has a positive influence on Performance that forecast it about 85 percent. And 4) The Supply Chain Management has a positive influence on Performance that forecast it about 86 percent

                This study of this research demonstrates the level of operation of the supply chain management in the community economic. That is the basis of the business process. Which to showed define a Supply Chain Management plan for enterprise community economic and Government agencies working in support and development of business. The strategy can be effectively and effectively implemented. This will affect the competitive advantage and build the business performance.